WHAT WE OFFER

STRATEGIC

SERVICES

FOR MOTORSPORT

From manufacturer strategy to driver development — comprehensive advisory across every dimension of professional motorsport business.

Motorsport Strategy & Business Development

Strategic development of motorsport programs for manufacturers and rights-holders, aligning competition activity with brand positioning and commercial objectives in domestic and international markets.

  • Championship program design and management
  • Brand activation through motorsport
  • Commercial rights and sponsorship strategy
  • Market entry for new manufacturers
  • Budget planning and ROI analysis

Manufacturer & Team Operations Advisory

Senior operational advisory across world-class motorsport programs, covering all aspects of team structure, championship execution, governance, and sustained performance delivery.

  • Factory team management consulting
  • Organizational structure and governance
  • Supplier and partner negotiation
  • Logistics and championship planning
  • Regulatory compliance and FIA relations

Driver & Program Development

Design and management of professional driver programs and academies, building structured talent pathways from grassroots to world championship level across Europe and the Americas.

  • Junior driver identification and development
  • Academy programs with world champions
  • Ice and snow driving courses — Lapland
  • Corporate incentive driving events
  • Driver management and representation

Sponsorship & Commercial Development

End-to-end sponsorship strategy and execution — identifying partners, structuring commercial agreements, and managing ongoing relationships to maximise value for all stakeholders.

  • Sponsorship property valuation
  • Partner identification and approach
  • Contract negotiation and structuring
  • Activation planning and delivery
  • Reporting and performance measurement

International Market Development

Specialist knowledge of motorsport business across Central and South America, Middle East, Mediterranean, and Turkey — opening new markets and distribution networks for manufacturers and suppliers.

  • NACAM and CODASUR regional strategy
  • Middle East and Turkey market entry
  • Distributor network establishment
  • Racing car and parts distribution
  • National event support

FIA Safety & Event Compliance

Experienced in FIA safety standards and event supervision, drawing on a 20+ year relationship with the Automobile Club de Monaco and direct involvement in WRC Rally Monte-Carlo operations.

  • Special stage safety supervision
  • FIA regulation compliance advisory
  • Event logistics and planning support
  • Crew and team liaison
  • Technical Documentation
EXPERIENCE WITH

MANUFACTURERS & TEAMS

LANCIA

WRC MANUFACTURER

HYUNDAI

BUSINESS DEVELOPMENT

RENAULT SPORT

BUSINESS DEVELOPMENT

ALPINE RACING

BUSINESS DEVELOPMENT

FORD / M-SPORT

JWRC REPRESENTATIVE

CITROEN Racing

WRC TEAM

PEUGEOT SPORT

WRC MANUFACTURER

MITSUBISHI

RALLIART PARTNER

SEAT SPORT

IBIZA TROPHY

MICHELIN

SPECIAL CONSULTANT

MAZDA EUROPE

MX5 / RX8 CUP

LIGIER AUTO

SALES NETWORK

NISSAN EUROPE

350Z CHALLENGE

STELLANTIS

NACAM STRATEGY

ACM

WRC MONTE CARLO RALLY